Attractiveness as a motive for tanning: Results of representative nationwide survey in Germany
Photodermatology, Photoimmunology and Photomedicine Feb 09, 2020
Görig T, et al. - Via analyzing data from 3,000 candidates, aged 14 to 45 years, in the German representative National Cancer Aid Monitoring, researchers examined attractiveness as a reason for tanning in a large representative sample in relation to sociodemographic features, perceived risks of ultraviolet radiation (UVR), and exposure to natural and artificial UVR. Using the General Attractiveness Subscale of the Physical Appearance Reasons for Tanning Scale, attractiveness was measured. Using chi-square tests and logistic regression analyses, associations were analyzed. For participants aged 18-35, those with an immigrant background, medium level of education and not in a relationship, attractiveness played a greater role. In addition, significant associations were identified with a low-risk perception of UVR. The authors discovered that people who tan to improve their attractiveness are more likely to perceive less UVR risks and show higher UVR exposure behavior and are therefore at higher risk of skin cancer development. Accordingly, measures to prevent UVR-related skin damage will concentrate more on reducing the positive perception of a tanned appearance rather than simply highlighting the risks of UVR.
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